The ecosophy is a concept which invite to reverse the anthropocentric perpective. We use the Barbie Doll which represent a lot of problematic of our society. We talk about ecosophy because we get out of norms. The trend is not to be trend. We take the normcore’s principles, we chose the simplicity, a banal aesthetic or the acceptation of difference. We change the code of imposed beauty. The new hero is to be ourself.